LATLONG is an architecture and design studio founded in 2024 in Milan, Italy. Our approach is deeply rooted in the concept of Genius Loci, the unique spirit of every place.

Just as every location on Earth is defined by a distinct pair of coordinates — latitude and longitude — our projects are born from a profound connection to their surroundings.

The name LATLONG embodies our philosophy: to design spaces that are not only functional and aesthetically compelling but also inherently tied to their environment. We believe architecture should respond to context, culture, history, and needs, creating meaningful experiences that resonate with those who inhabit them.

Oru AIM is to merge innovation with tradition, to craft bespoke solutions for each project. Whether designing private residences, commercial spaces, or urban landscapes, we strive to create environments that inspire, engage, and endure.

At LATLONG, design is more than form and function—it’s about capturing the essence of place and translating it into timeless, meaningful spaces.